Butan which is derived from the word “Bantu”, but was re-arranged to Butan is one of the longest “reigning” streetwear brands in South Africa. It was established in 2001 but only became commercially available in early 2006.
The brand and its name, according to their official website pay homage to our roots and heritage while the re-arrangement of the letters signifies a changed, entirely new mindset and outlook on life in contemporary South Africa. It is this fusion between cultural heritage and the present-day experience that creates the unique look and feel of the brand.
The brand has dropped new collections of winter essentials from, cardigans to beanies and jackets. “we have officially entered the coldest month of winter but no cold formed against us shall prosper when kitted with the Aluta Classics beanies, cardigans, knitted jerseys, sweatpants and hoodies. Stay warm by shopping for all these winter essentials on the Butan website.
The brand represents the rich tapestry of the African continent, paying tribute to its influence on contemporary African youth. Every garment is the manifestation of the ideas and aspirations of our generation, our infinite potential and our heritage.