PUMA and Nigerian musician Davido have just created a sport-style collection that is said to capture Davido’s philosophy and sends a strong message of supporting others.
The collection is described as a beautiful mix of Nigerian culture and current trends, consisting of a tracksuit, t-shirts, shorts, and hats, featuring the vibrant green and white colors of his country’s national flag.
When working on the collection, Davido said he felt inspired by the philanthropic work of his father which had a strong influence on his own philosophy in life.
We rise by lifting others’ is a quote I always loved.– Davido
Each piece of the collection is emblazoned with the same motto. By choosing these clothes, Davido’s fans and the wider audience are not only wearing modern shapes but also spreading a message of encouragement to those around them.
This collection has been available since April 7th, 2023, on PUMA.com and PUMA retail stores.