PUMA and designer Rhuigi Villaseñor of clothing label RHUDE have just introduced part three of their capsule collection that is said to celebrate New York City and American classics.
It has been said that Rhuigi honours PUMA’s position in global culture by fusing the past, present, and future in this new collection, which pays particular attention to the five boroughs. Every piece in this collection pays tribute to actual New Yorkers, the city’s strong hip-hop history and its ties to the subcultural phenomena of breakdancing.
This capsule celebrates the 50th anniversary of hip-hop culture and offers break-ready designs of footwear and apparel that are inspired by b-boying and New York hip-hop from the 1970s. This drop consists of a number of graphic T-shirts and a bucket hat which pairs well with the T7 Track Top and Track Trousers. The famous PUMA Suede BBOY footwear completes the collection’s head-to-toe style. A retro logo was specifically designed for this collaboration and draws inspiration from PUMA’s home Herzogenaurach Germany as well as New York City.
This collection is elevated through the warm colour palette that features brown, red, and a soft pink for the collection’s Suede.
The latest PUMA x Rhuigi capsule will be available from 1 April 2023 from PUMA.com, PUMA stores and Al Capone.