The long tradition of leisure travel in the United States inspired Joefreshgoods ‘Chocolate Valley Resort’ for Vault by Vans. He was intrigued by the early experiences of black travellers and their efforts to locate welcoming and inclusive locations when travelling because he is an enthusiastic traveller and researcher. The assortment pays homage to the organisations from earlier times that gave travellers a feeling of connection and belonging. The utility and comfort of each item of clothing, footwear, and accessories have been taken into consideration.
Both coral and camel colour schemes are offered for each. In a coordinating colour scheme, clothing such as a fuzzy striped cardigan, a puffer jacket, cargo pants, a ski mask, and a huge tote bag will also be for sale. Even the packaging is part of the narrative. The T-shirt bags are made to imitate the green book, a road map that Black travellers utilised during the Jim Crow era to find establishments that catered to their needs. The capsule will be available to purchase on the 21st of January 2023 on the joefreshgoods.com and vans.com website. Take a closer look at the capsule below